II. Choose Your Main Domain

Why is choosing a domain so important?
How many domains should I reserve?
What extensions are most common?
Special cases
What is the best extension for the main domain?
Who should choose the domain?
The trap of a domain with a generic name
What is the syntax of a domain?
What is the ideal name?
Relation to your current mark
The domain with my mark was reserved by another person, what should I do?
How do you buy a domain that has already been reserved?
How much is a domain worth? How do you establish a value for it?
Availability with similar extensions
Short name
Easy to pronounce
Make alliterations
A memorable name
Avoid numbers, hyphens, and Ltda. at the end
Summary